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M A Purdy On-Line - Bid & Proposal Review Teams - Blue, Red, Pink, Gold and Orange
The five most commonly recognised proposal review teams are the blue, pink, orange, red and gold teams.
In some bid guides you will find references to the 'Black Team' which is a rarely used alternative name for the core bid team.
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The blue team reviews the first drafts. The proposal manager and other senior individuals staff this team. The purpose is to assure that all of the requirements are addressed, appropriate themes are employed, and useful information is getting into the document.
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The red team should be made up of experts who have had no contact with the proposal effort or even the team members. They should be corporate managers and outside "experts." Many companies bring in former managers from the agency that the bid is going to. These are probably the most appropriate and knowledgeable people available to review a proposal. However, always remember they are former managers and circumstances may have changed since their departure. A red team does not have to be (and rarely should be) large. Three or four people is sufficient unless the proposal is very large and reviewers work with specific sections
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The pink team is made up of the proposal manager and other senior individuals. The team members can be writers, technical managers, or corporate management. They review the outlines for coverage of RFP requirements, themes and ideas.
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A gold team review may be employed some time after the red team review. This is generally done only on very large efforts. Primarily senior technical, management, and proposal management personnel carry out the review as a last check on sections that were substantially altered based on the red team review results
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The orange team reviews all technical aspects of the proposed solution. Most commonly orange teams are used to review complex IT&T proposals. The orange team typically comprises the proposal manager and the most senior technical solution architects.
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